We are all about

supporting artisans

Every handmade piece is a cultural artifact—

born of a landscape, shaped by a climate, passed through generations of wisdom. At Pasión México, we believe in strengthening roots, nurturing hearts, and honoring the soul of our land through its people.

Meet the artisans

We proudly support small and medium-sized producers across Mexico, offering sustainable employment, and showcasing their talent through curated collections of artisan goods. When you open a Flavors & Soul box or receive a Pasión México gift, you don’t just unwrap a product — you experience the passion of an entire nation.

Abigail Hernández

SAN PABLO ETELA, OAXACA

In the land known as “where beans are abundant,” Abigail leads a collective of women creating all-natural salsas and cosmetics. She harvests organic herbs and roots in her own greenhouse to ensure purity and sustainability.

Tereza Gómez

SANTA LUCÍA DEL CAMINO, OAXACA

A fertile valley and mild climate near Oaxaca’s capital set the scene for Teresa Gómez’s kitchen. She crafts authentic salsas and jams, blending ancestral recipes with today’s taste and quality standards.

Ángela & Marta Godínez + Jorge Hernández

AYOQUEZCO DE ALDAMA, OAXACA

By the Atoyac River, these artisans bring us real Oaxacan chocolate and mole — bold, rich, and rooted in generations of agricultural wisdom.

 

Isaac Vázquez & Gervacio Sosa

TEOTITLÁN DEL VALLE, OAXACA

World-renowned for their wool rugs, these artisans use natural dyes made from cochineal and local fruits. Their tapestries have reached museums and galleries worldwide.

María del Rocío Gómez

SANTO TOMÁS JALIEZA, OAXACA

In this magical weaving town, María crafts traditional clothing pieces that celebrate Mexican pride and beauty through every thread.

Coral Mendoza, Waldo Hernández

SAN MARTÍN TILCAJETE, OAXACA

Masters of the fantastical, this group hand-carves and paints colorful alebrijes — iconic creatures of Mexican folk art born from dreams and legends.

Isabel Camacho

JALTENANGO, CHIAPAS

From the lush, cloud-covered region of El Triunfo comes freshly roasted coffee. Isabel supports local growers to ensure fair trade and consistent quality all year round.

These are the makers who keep cultural memory alive through thread, fire, clay, wood, stone, and flavor. Their hands shape more than just objects — they shape identity, dignity, and beauty.

Ethical sourcing & fair trade gifts

At Pasión México, we believe that every handmade object carries a story — a story of place, tradition, and people.

This is why we work directly with master artisans, families, and indigenous cooperatives across México who pour their soul into every creation.

Ancestral Craftsmanship

Techniques passed down through generations — preserved with care, evolved with purpose.

Sustainable & Respectful Practices

Materials are gathered from the land in ways that honor nature and community balance.

Cultural Symbols & Meaning

Each product reflects regional identity, spiritual beliefs, and rituals embedded in everyday life.

Fair Trade & Direct Support

We work without intermediaries, ensuring fair pay and ongoing collaboration with artisan families.

Acknowledgment

We acknowledge that we live and work on the traditional territory of many nations, including the Mississaugas of the Credit, the Anishnabeg, the Chippewa, the Haudenosaunee, and the Wendat peoples, and that Toronto is now home to many diverse First Nations, Inuit, and Métis peoples. We also acknowledge that this land is covered by Treaty 13 (the Toronto Purchase) with the Mississaugas of the Credit.

As a company that helps commercialize and distribute handcrafted products created by Indigenous communities in Mexico—particularly in the states of Hidalgo and Oaxaca—we commit to relationships grounded in respect, transparency, and Free, Prior and Informed Consent. We honour each community’s languages, designs, and stories; credit makers by name; ensure fair pay and safe working conditions; follow community protocols for using traditional knowledge and motifs; and reinvest a portion of proceeds in community-led priorities. We will continue to learn, consult, and update this statement as our partnerships grow and as communities share how they wish to be named and represented.

Our founder

Luz Elena

 I live in Canada, but my heart is forever tied to Mexico and its traditions. My greatest passion is to support artisans and small producers, helping their work and stories reach new places and people. I believe that every handmade piece and every authentic flavour is a way to share the soul of Mexico with the world. Through Pasión México, I honour my roots while creating cultural bridges that preserve and celebrate both Mexican and Indigenous Canadian traditions.

Get a quote

Need a special gift box prepared? Curious about our Mexican-themed events? We’d be happy to share more details and a price quote. Just let us know. Or send us your questions!